GRWM: Get Ready With Me

Clàudia del Barrio
2022

Prosumers consume and produce simultaneously, while social networks store hours of content. This content commercializes our life experiences in the virtual world, turning them into popular culture, which feeds and leads us to spend part of our daily time on our virtual presence. GRWM (get ready with me) shows influencers sharing their first moments of the day. These videos have become virtual spaces where intimate moments, which may involve important subjects such as mental health, are also shared. By delving into these spaces, GRWM reflects on the banalisation of sensitive content.

About the artist:
Video artist whose practice focuses on the construction of identity through the intersection of popular culture with the narratives of fiction that emerge from new visual media. Graduated in Fine Arts from the University of Barcelona (2016). She has participated in the exhibitions: Un alfabet a les fosques at Centre d’Art Maristany (2022), MMMAD x MIRA Festival (2021), State of Mainstream at Homesession (2021), See Time Go By at Upstream Gallery Amsterdam (2020), Mostra3 at ROVER (Palermo, 2018), Hotel Andalucía at etHALL for Art Nou (Barcelona, 2018), among others.